Category: Soapbox

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Can Cannabis Avoid Alcohol’s 3-Tier Distribution System?

Can Cannabis Avoid Alcohol’s 3-Tier Distribution System?

As an experiential marketer that works with a lot of vice-oriented brands, I’ve always been fascinated by the story of the rise […]

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Being an American Cannabis Entrepreneur in Europe

Being an American Cannabis Entrepreneur in Europe

I have heard everything from “No one in their right mind would spend the energy in Europe when the U.S. has the […]

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A Response to Governor Wolf’s Call for the Legalization of Recreational Cannabis

A Response to Governor Wolf’s Call for the Legalization of Recreational Cannabis

As a medical cannabis professional, I, like most industry leaders, have been left out of the conversation around the Governor’s call to […]

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The Power of TV for CBD Brands

The Power of TV for CBD Brands

With the death of Facebook arbitrage, direct-to-consumer (DTC) marketers are forced to look for new ways to drive sales more quickly than […]

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Politically Motivated Investigations of Legitimate Cannabis Businesses: One More Reason for Cannabis Operators to Return to the Black Market?

Politically Motivated Investigations of Legitimate Cannabis Businesses: One More Reason for Cannabis Operators to Return to the Black Market?

In June 2020, John W. Elias, a prosecutor in the United States Department of Justice’s Antitrust Division, testified to the U.S. House […]

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Cannabis Is the Answer to Declining State Revenues

Cannabis Is the Answer to Declining State Revenues

As states grapple with flagging tax revenues and soaring unemployment as a result of the pandemic, governors and state legislators are facing […]

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COVID-19 & The Hypocrisy of Essential Cannabis Business

COVID-19 & The Hypocrisy of Essential Cannabis Business

The cannabis industry is fraught with hypocrisy. Cannabis is good medicine as has been established by the numerous patients we have seen […]